Leading lights from the region’s new media industry have joined forces with academics in the North West to produce a groundbreaking new search engine optimisation (SEO) course designed to improve search and social media marketing skills. This course will help Manchester’s SEO community by offering SEO training by the industry for the industry.

Dates for your diary:
1st September 2011 – #SSMM – Free Taster Session
22nd September 2011 – Search & Social Media Marketing Foundation course
20th October 2011 – Search & Social Media Marketing Professional course

More Information

For more information please visit http://www.searchmarketing.salford.ac.uk/

Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.

Attend one of our social media training courses and learn how to:

• Use social media marketing to increase your website traffic: get on page one of Google’s search results without spending a penny!
• Use Facebook, Twitter and LinkedIn to reduce marketing costs by generating more qualified leads.
• Use free online tools to monitor the online reputation of your business or organisation.

Testimonials:

“Thank you for a very informative session today. I really enjoyed it and have put it to good use already.” Danielle Trachillis, Ma Baker @ World of Water, Blackpool

“I enjoyed the course and discussions and came away with good ideas and plenty of action points.” Richard Wilkinson, Media Wow

“With clear examples people understood how it applied to their own enterprises.” Peter Hartey, Poetic Republic

Our half day courses take place from 9:30am to 12:30pm at Peter House, Oxford Street, Manchester, M1 5AN

Please note: places are strictly limited and are available on a first come first served basis only. Book now to avoid missing out.

Social Media Marketing Training Events in January 2011

Social Media Starter Course

This is a Level 1 course and is best suited for ‘complete beginners to social media’.

The Social Media Starter Course, the UK’s longest running ’social media for beginners’ course is an insight-filled half day workshop designed to equip you with the skills and knowledge to grow and market a business using social media. Learn which social media tools are best for connecting your business with potential customers, tips and techniques to get started and in-depth case studies of businesses doing it right. Early Bird: £120+VAT, Standard: £150+VAT.

Event Summary: Social Media Starter Course
Venue: Peter House, Oxford Street, Manchester, M1 5AN
Date: Tuesday 11 January 2011
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register: http://socialmediastartercourse-january-2011.eventbrite.com/

The Learning Social Media By Doing Course

This is a Level 2 course and is best suited for ‘people already familiar with social media’.

The Learning Social Media By Doing Course was developed after attendees to the Social Media Starter Course demanded a more hands on, practical workshop in which to develop skills and experience in using social media to grow their businesses and connect with new customers. Topics covered include social media monitoring tools and how to use them, using a blog to improve natural search engine rankings and growing a professional network using LinkedIn and Twitter. Early Bird: £120+VAT, Standard: £150+VAT.

Event Summary: The Learning Social Media By Doing Course
Venue: Peter House, Oxford Street, Manchester, M1 5AN
Date: Wednesday 12 January 2011
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register: http://learningsocialmediabydoing-january-2011.eventbrite.com/

Introduction to Social Media for Media Professionals

This is a Level 1 course and is best suited for ‘complete beginners to social media’.

The Introduction to Social Media for Media Professionals course is a tailored social media starter course for media and marketing professionals. Designed specifically for professionals and freelancers in the digital, TV, radio and games industries, it focuses on developing multi-platform content development skills. Learn how to develop a content strategy for connecting new customers with your media business or brand using social media including LinkedIn, Twitter and Facebook. Early Bird: £120+VAT, £150+VAT.

Event Summary: Introduction to Social Media for Media Professionals
Venue: Peter House, Oxford Street, Manchester, M1 5AN
Date: Thursday 13 January 2011
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150+VAT.
Register: http://introtosocialmediaformediapros-january-2011.eventbrite.com/

Social Media Monitoring Training Course

This is a Level 3 course and is best suited for ‘people who are fairly experienced in using social media to market themselves. Typical attendees already have a company blog’

The Social Media Monitoring Training Course is designed specifically for people who, now familiar with using social media, need to manage the time they spend on the various platforms effectively.
The course has been developed in response to requests for a hands-on training session on how to use free online tools to measure the success of a social media campaign and listen and respond to comments on Twitter, blogs and the wider web. Early Bird: £120+VAT, £150+VAT.

Event Summary: Social Media Monitoring Training Course
Venue: Peter House, Oxford Street, Manchester, M1 5AN
Date: Wednesday 26 January 2011
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150+VAT.
Register: http://socialmediamonitoringtrainingcourse-january-2011.eventbrite.com/

About the Event Course Organiser

Real Fresh TV http://www.realfresh.tv/ is a social media training and implementation consultancy based in Manchester. Founded by early online video pioneer, Chi-chi Ekweozor in 2005, we are a small but ambitious digital creative outfit specialising in delivering social media powered marketing and PR solutions.

Our services include:
Website and blog design and development, social media strategy development and implementation and social media marketing training.

We advise organisations as varied as T-Mobile, Arts Council England, iknowUK and Contact Theatre on how to engage effectively with people online using social media. We also deliver industry-leading continuing professional development (CPD) training on social media.

Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.

Attend one of our social media training courses and learn how to:

• Use social media marketing to increase your website traffic: get on page one of Google’s search results without spending a penny!
• Use Facebook, Twitter and LinkedIn to reduce marketing costs by generating more qualified leads.
• Use free online tools to monitor the online reputation of your business or organisation.

Testimonials:

“Thank you for a very informative session today. I really enjoyed it and have put it to good use already.” Danielle Trachillis, Ma Baker @ World of Water, Blackpool

“I enjoyed the course and discussions and came away with good ideas and plenty of action points.” Richard Wilkinson, Media Wow

“With clear examples people understood how it applied to their own enterprises.” Peter Hartey, Poetic Republic

Our half day courses take place from 9:30am to 12:30pm at One Central Park, Manchester, M40 5BP.

Please note: places are strictly limited and are available on a first come first served basis only. Book now to avoid missing out.

Social Media Marketing Training Events in September

14 September, 2010, Manchester, UK: Social Media Starter Course

This is a Level 1 course and is best suited for ‘complete beginners to social media’.

The Social Media Starter Course, the UK’s longest running ’social media for beginners’ course is an insight-filled half day workshop designed to equip you with the skills and knowledge to grow and market a business using social media. Learn which social media tools are best for connecting your business with potential customers, tips and techniques to get started and in-depth case studies of businesses doing it right. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-september-2010.eventbrite.com/

Event Summary: Social Media Starter Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-september-2010.eventbrite.com/

15 September, 2010, Manchester, UK: The Learning Social Media By Doing Course

This is a Level 2 course and is best suited for ‘people already familiar with social media’.

The Learning Social Media By Doing Course was developed after attendees to the Social Media Starter Course demanded a more hands on, practical workshop in which to develop skills and experience in using social media to grow their businesses and connect with new customers. Topics covered include social media monitoring tools and how to use them, using a blog to improve natural search engine rankings and growing a professional network using LinkedIn and Twitter. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-september-2010.eventbrite.com/

Event Summary: The Learning Social Media By Doing Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-september-2010.eventbrite.com/

16 September, 2010, Manchester, UK: Introduction to Social Media for Media Professionals

This is a Level 1 course and is best suited for ‘complete beginners to social media’.

The Introduction to Social Media for Media Professionals course is a tailored social media starter course for media and marketing professionals. Designed specifically for professionals and freelancers in the digital, TV, radio and games industries, it focuses on developing multi-platform content development skills. Learn how to develop a content strategy for connecting new customers with your media business or brand using social media including LinkedIn, Twitter and Facebook. Early Bird: £120+VAT, £150+VAT.
Register at http://introtosocialmediaformediapros-september-2010.eventbrite.com/

Event Summary: Introduction to Social Media for Media Professionals
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150+VAT.
Register at http://introtosocialmediaformediapros-september-2010.eventbrite.com/

21 September, 2010, Manchester, UK: Social Media Monitoring Training Course

This is a Level 3 course and is best suited for ‘people who are fairly experienced in using social media to market themselves. Typical attendees already have a company blog’

The Social Media Monitoring Training Course is designed specifically for people who, now familiar with using social media, need to manage the time they spend on the various platforms effectively.
The course has been developed in response to requests for a hands-on training session on how to use free online tools to measure the success of a social media campaign and listen and respond to comments on Twitter, blogs and the wider web. Early Bird: £120+VAT, £150+VAT.
Register at http://socialmediamonitoringtrainingcourse-september-2010.eventbrite.com/

Event Summary: Social Media Monitoring Training Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150+VAT.
Register at http://socialmediamonitoringtrainingcourse-september-2010.eventbrite.com/

About the Event Course Organiser
Real Fresh TV http://www.realfresh.tv/ is a social media training and implementation consultancy based in Manchester. Founded by early online video pioneer, Chi-chi Ekweozor in 2005, we are a small but ambitious digital creative outfit specialising in delivering social media powered marketing and PR solutions.

Our services include:
Website and blog design and development, social media strategy development and implementation and social media marketing training.

We advise organisations as varied as T-Mobile, Arts Council England, iknowUK and Contact Theatre on how to engage effectively with people online using social media. We also deliver industry-leading continuing professional development (CPD) training on social media.

Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.

Our courses take place from 9:30am to 12:30pm at One Central Park, Manchester, M40 5BP. Dates provided below.

Attend one of our social media training courses and learn how to:

• Use social media marketing to increase your website traffic: get on page one of Google’s search results without spending a penny!
• Use Facebook, Twitter and LinkedIn to reduce marketing costs by generating more qualified leads.
• Use free online tools to monitor the online reputation of your business or organisation.

Testimonials:
“I enjoyed the course and discussions and came away with good ideas and plenty of action points.” Richard Wilkinson, Media Wow

“With clear examples people understood how it applied to their own enterprises.” Peter Hartey, Poetic Republic

Training Events in August

10 August, 2010, Manchester, UK: Social Media Starter Course
The Social Media Starter Course, the UK’s longest running ’social media for beginners’ course is an insight-filled half day workshop designed to equip you with the skills and knowledge to grow and market a business using social media. Learn which social media tools are best for connecting your business with potential customers, tips and techniques to get started and in-depth case studies of businesses doing it right. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-august-2010.eventbrite.com/

Event Summary: Social Media Starter Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-august-2010.eventbrite.com/

11 August, 2010, Manchester, UK: The Learning Social Media By Doing Course
The Learning Social Media By Doing Course was developed after attendees to the Social Media Starter Course demanded a more hands on, practical workshop in which to develop skills and experience in using social media to grow their businesses and connect with new customers. Topics covered include social media monitoring tools and how to use them, using a blog to improve natural search engine rankings and growing a professional network using LinkedIn and Twitter. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-august-2010.eventbrite.com/

Event Summary: The Learning Social Media By Doing Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-august-2010.eventbrite.com/

12 August, 2010, Manchester, UK: Introduction to Social Media for Media Professionals
The Introduction to Social Media for Media Professionals course is a tailored social media starter course for media and marketing professionals. Designed specifically for professionals and freelancers in the digital, TV, radio and games industries, it focuses on developing multi-platform content development skills. Learn how to develop a content strategy for connecting new customers with your media business or brand using social media including LinkedIn, Twitter and Facebook. Early Bird: £120+VAT, £150 + VAT.
Register at http://introtosocialmediaformediapros-august-2010.eventbrite.com/

Event Summary: Introduction to Social Media for Media Professionals
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150 + VAT.
Register at http://introtosocialmediaformediapros-august-2010.eventbrite.com/

24 August, 2010, Manchester, UK: Social Media Monitoring Training Course
The Social Media Monitoring Training Course is designed specifically for people who, now familiar with using social media, need to manage the time they spend on the various platforms effectively.
The course has been developed in response to requests for a hands-on training session on how to use free online tools to measure the success of a social media campaign and listen and respond to comments on Twitter, blogs and the wider web. Early Bird: £120+VAT, £150 + VAT.
Register at http://socialmediamonitoringtrainingcourse-august-2010.eventbrite.com/

Event Summary: Social Media Monitoring Training Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150 + VAT.
Register at http://socialmediamonitoringtrainingcourse-august-2010.eventbrite.com/

About the Event Course Organiser

Real Fresh TV http://www.realfresh.tv/ is a social media training and implementation consultancy based at One Central Park, Manchester. Founded by early online video pioneer, Chi-chi Ekweozor in 2005, we are a small but ambitious digital creative outfit specialising in delivering social media powered marketing and PR solutions.

Our services include: Website design and development, social media strategy and implementation and social media marketing training.

We advise organisations as varied as T-Mobile, Arts Council England and Contact Theatre on how to engage effectively with people online using social media. We also deliver industry-leading continuing professional development (CPD) training on social media.

The University of Salford Business School course in Search and Social Media Marketing (www.searchmarketing.salford.ac.uk) is aimed at both individuals and businesses keen to boost their chances of getting their websites on the first page of Google’s rankings. Moreover, delegates will develop skills in using websites as a business tool focussing on delivering return on investment.

It’s the first in the UK to earn accreditation from the global leader the US-based SEMPO Institute and is the result of a unique collaboration between leading figures in the Manchester digital marketing industry — including PushOn, Latitude and Mediaedge:cia — and the university.

The 10-week evening course, which has been developed so that it will appeal to both business owners and professionals alike, has been put together following research in the digital sector.

Simon Wharton, Managing Director of award winning Manchester agency PushON, said: “This course is going to bring the knowledge of those in the trenches on a level with those in academia and will give great exposure to anyone wanting to update or develop their Search and Social Marketing skills.”

And Richard Gregory, Chief Operations Officer of Warrington-based Latitude, adds: “Search and Social Marketing is an industry that has experienced exponential growth over the past decade — a course that allows delegates to reflect on the past and prepare for the dynamic future is exactly what is needed.”

Leading to a recognised qualification, the course will also feature plenty of input from industry speakers from the region. It will offer business users a chance to understand the cutting edge techniques required to get their businesses in front of a huge market of potential customers.

It will feature material developed by SEMPO — a global non-profit organization serving the search engine marketing industry. Katie Donovan, Managing Director of the SEMPO Institute, says: “We are delighted that Salford Business School has selected to use our online courses as support material for this class. A relationship with such an innovative university as Salford enables us to further our charter of educating the next generation of search marketing professionals.”

A special open evening for the Search and Social Marketing course takes please on July 29 at 5.30 pm at room 516 in the Maxwell Building at the University of Salford.

To reserve a place please contact Victoria Hartley on 0161 295 3547 or email v.hartley@salford.ac.uk.

Let Chi-chi Ekweozor, director of leading social media training and implementation consultancy, Real Fresh TV enthuse you with actionable strategies for using these new ways of communicating to engage with new customers, generate qualified leads and reduce marketing costs. The net effect for your business: increased sales.

Our courses take place from 9:30am to 12:30pm at One Central Park, Manchester, M40 5BP. Dates provided below.

Attend one of our social media training courses and learn how to:

• Use social media marketing to increase your website traffic: get on page one of Google’s search results without spending a penny!
• Use Facebook, Twitter and LinkedIn to reduce marketing costs by generating more qualified leads.
• Use free online tools to monitor the online reputation of your business or organisation.

Testimonials:
“I enjoyed the course and discussions and came away with good ideas and plenty of action points.” Richard Wilkinson, Media Wow

“With clear examples people understood how it applied to their own enterprises.” Peter Hartey, Poetic Republic

Training Events in July

July 1, 2010, Manchester, UK: The Small Business Guide to Effective Social Media Marketing

This free workshop is brought to you via the LEAD programme at the University of Salford.
LEAD is specifically aimed at companies with up to 20 employees and is designed to equip owner-managers with the skills and abilities they need to increase profits, capitalise on new opportunities and make the most of their existing resources, both internal and external.
The Small Business Guide to Effective Social Media Marketing, an insight-packed workshop that takes you through the 7 steps for building and maintaining an effective marketing presence on free social media platforms like Twitter, LinkedIn, Facebook and blogs.

Event Summary: The Small Business Guide to Effective Social Media Marketing
Venue: Rayleigh Room, Faraday House, University of Salford, M5 4WT
Time: 8.30am registration, 9.00am – 10.30am workshop
Cost: free
Register at http://www.businesslinknw.co.uk/leadevent

July 13, 2010, Manchester, UK: Social Media Starter Course

The Social Media Starter Course, the UK’s longest running ’social media for beginners’ course is an insight-filled half day workshop designed to equip you with the skills and knowledge to grow and market a business using social media. Learn which social media tools are best for connecting your business with potential customers, tips and techniques to get started and in-depth case studies of businesses doing it right. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-july-2010.eventbrite.com

Event Summary: Social Media Starter Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://socialmediastartercourse-july-2010.eventbrite.com

July 14, 2010, Manchester, UK: The Learning Social Media By Doing Course

The Learning Social Media By Doing Course was developed after attendees to the Social Media Starter Course demanded a more hands on, practical workshop in which to develop skills and experience in using social media to grow their businesses and connect with new customers. Topics covered include social media monitoring tools and how to use them, using a blog to improve natural search engine rankings and growing a professional network using LinkedIn and Twitter. Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-july-2010.eventbrite.com/

Event Summary: The Learning Social Media By Doing Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, Standard: £150+VAT.
Register at http://learningsocialmediabydoing-july-2010.eventbrite.com/

July 15, 2010, Manchester, UK: Introduction to Social Media for Media Professionals

The Introduction to Social Media for Media Professionals course is a tailored social media starter course for media and marketing professionals. Designed specifically for professionals and freelancers in the digital, TV, radio and games industries, it focuses on developing multi-platform content development skills. Learn how to develop a content strategy for connecting new customers with your media business or brand using social media including LinkedIn, Twitter and Facebook. Early Bird: £120+VAT, £150 + VAT.
Register at http://introtosocialmediaformediapros-july-2010.eventbrite.com/

Event Summary: Introduction to Social Media for Media Professionals
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150 + VAT.
Register at http://introtosocialmediaformediapros-july-2010.eventbrite.com/

July 20, 2010, Manchester, UK: Social Media Monitoring Training Course

The Social Media Monitoring Training Course is designed specifically for people who, now familiar with using social media, need to manage the time they spend on the various platforms effectively.
The course has been developed in response to requests for a hands-on training session on how to use free online tools to measure the success of a social media campaign and listen and respond to comments on Twitter, blogs and the wider web. Early Bird: £120+VAT, £150 + VAT.
Register at http://socialmediamonitoringtrainingcourse-july-2010.eventbrite.com/

Event Summary: Social Media Monitoring Training Course
Venue: One Central Park, Northampton Road, Manchester M40 5BP
Time: 9:30am-12:30pm
Early Bird: £120+VAT, £150 + VAT.
Register at http://socialmediamonitoringtrainingcourse-july-2010.eventbrite.com/

About the Event Course Organiser
Real Fresh TV http://www.realfresh.tv/ is a social media training and implementation consultancy based at One Central Park, Manchester. Founded by early online video pioneer, Chi-chi Ekweozor in 2005, we are a small but ambitious digital creative outfit specialising in delivering social media powered marketing and PR solutions.

Our services include: Website design and development, social media strategy and implementation and social media marketing training.

We advise organisations as varied as T-Mobile, Arts Council England and Contact Theatre on how to engage effectively with people online using social media. We also deliver industry-leading continuing professional development (CPD) training on social media.