You’ll also get to hear the experiences of business owners who took the leap and are selling online profitably. Plus it is an excellent forum to meet and network with other local businesses.

Autumn Series: East City Library (for North/East Manchester businesses)

Starting Tuesday 18th November 08 for 5 weeks - 5:30pm to 7:45pm

1. What makes a good website - 18th Nov.
2. Choosing the right payment system for your business and your clients - 25th Nov.
3. Attracting customers to your site – Part 1: Marketing and Social Networks - 2nd Dec. 
4. Attracting customers to your site – Part 2: Search Engine Optimisation & Advertising - 9th Dec.
5. Stay Legal - what you should know when selling goods and services online - 16th Dec.

Registration Information

Places are limited to 2 per company and on a first come first served basis.  To book your place either:

• Telephone Lyn Hadfield / Val Swinbourne on 0161 234 1995
• E-mail your details to businessinfo@manchester.gov.uk
• Fax your details to 0161 237 5974.

Please note: This series is being provided by Manchester City Council and preference will be given to businesses having a registered address with a Manchester postcode.  Also the workshops are designed for small businesses already trading online or who want to start using the internet to develop a competitive edge.

This time round we will be asking has rich media outlived its time and is banner advertising dead? A recent survey of industry decision makers suggests so — more than 60 percent agree that rich media doesn’t have the “legs” to take us where we want to go over the coming years.

Interactive Digital Advertising looks set to be the next evolution of advertising — combining the accessibility and intelligence of the Internet and other forms of digital media with the benefits of interactivity — the final frontier of proactive engagement.

During this evening session Colin Elms (UK Managing Director at Eyewonder) will be discussing the opportunity this creates for agencies and advertisers. Using case studies Colin will demonstrate how you can fully leverage the technology to create entirely new levels of brand awareness, loyalty and engagement through the creation of two way dialogues with consumers. Whether that’s incorporating broadcast assets into your online campaign or showing product demos in your banner you will learn how video can be used to convey your brand and how to create, deliver and track successful campaigns in a more efficient and effective manner.

Colin Elms is the UK MD of one of Interactive Digital Advertising’s fastest-growing innovators. Eyewonder enable brands and advertisers to leverage the industry’s most comprehensive creative capabilities for online campaigns that are proven to deliver rich results. Colin has been publishing websites whose primary source of income is advertising for the last decade in senior management positions at sports publisher 365Media and itv.com.

The presentation will be over by 7:45pm, leaving plenty of time for networking over the wine and canapés. Tickets are £25 + VAT, places are limited so make sure you book early to reserve your place.

Book here

The first event is a barbeque at the fabulous Dukes 92 in Castlefield, with exclusive use of the Gallery Bar and Terrace for the evening.

At the event you will be able to meet the Manchester Digital Council, exchange ideas on how Manchester Digital can support your digital business in the future, see the new MD brand image and enjoy some great food and drink. You can even do some networking if you wish!

Whether you’re a member or not, everyone is welcome!

Tickets are just £10+VAT – booking in advance only via the online booking form.

Early booking is appreciated so that confirmation of numbers can be given to the venue in advance.

The event is sponsored by Star the largest independent business to business Internet Services Provider in the UK.